Price: $11.26 - $1.57
(as of Jun 24, 2026 11:44:38 UTC – Details)
CURL STYLER: Say hello to your new curl bestie with this all-in-one curl styling superstar. She does it all with the high hold definition of a gel and the voluminous look of a foam- totally flake-free! Infused with Coconut Oil and Shea Butter to hydrate curls.
USING THE GOODNESS: On damp hair, start with a moisturizing treatment, like our Curl Friend Curl Cream. Time to style with this transformative gel! Apply a few pumps section by section from root to ends, working through curls into your desired ’do. Rake, scrunch or finger twirl curls.
SMOOTH DEFINED CURLS: For best results, start your shower routine with the Cake ‘Curl Friend’ Curl Enhancing Shampoo and Conditioner to restore moisture, and cleanse curly locks.
LEMON MERINGUE PIE SCENT: Fresh baked notes with a zesty citrus top followed by a mouthwatering sweet vanilla cream. Milky and buttery accents blend perfectly together helping to create a delicious fragrance that keeps you coming back for more.
NATURALLY LUXE: Who says you can’t have Cake everyday? Cake has good-for-you ingredients with naturally luxe formulas you’ll love. Serving daily indulgences & fragrances inspired by real dessert. We’re 100% vegan, cruelty-free, paraben & sulfate free.